How to sell a toy idea to Just Play

In its own words

“Please select Media/Public Relations/Advertising Inquiry Wholesale Inquiry Employment Inquiry Inventor Inquiry Transportation & Logistics Miscellaneous”

What it has bought from outside

1. 2023

   Sesame Street master toy licence from Sesame Workshop

   “Sesame Workshop, the nonprofit educational organization behind “Sesame Street,” has named Just Play, as its multi-territory master toy licensee for North America, Latin America, Europe, the Middle East, and Africa.” licenseglobal.com

Other companies that take a toy idea

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  HasbroHas a submission portalHasbro’s terms refuse unsolicited ideas and let it use anything sent anyway without pay.

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  MattelHas a submission portalMattel considers no unsolicited ideas.

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  Radio FlyerHas a submission portalRadio Flyer takes product ideas only from inventors with a published utility patent application or an issued utility patent.

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  The LEGO GroupHas a submission portalLEGO takes product suggestions only through LEGO Ideas at ideas.lego.com, built from LEGO bricks.
• Melissa & DougHas a submission portalMelissa & Doug takes product ideas at melissaanddoug.com/pages/product-ideas.
• Spin MasterHas a submission portalSpin Master takes concepts from inventors through its portal at inventorportal.spinmasterstudios.com, and treats anything sent another way…

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  BandaiDoes not take outside ideasBandai accepts no ideas from outside the company.

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  CrayolaDoes not take outside ideasCrayola does not accept ideas or materials it did not ask for, to avoid disputes over products it develops on its own.

All of them, open doors first