The Pitch

How an outside idea reaches a company, in its own words · checked 2026-10-29

How to sell an idea to Stanley Black & Decker

Has a submission portal

Stanley Black & Decker calls makers, creators and inventors to its Open Innovation Sprint, at stanleyblackanddecker.com/submityouridea. Acceptance promises neither use nor pay. It has bought Craftsman and MTD Products.

The door: www.stanleyblackanddecker.com

Read off Stanley Black & Decker's own pages on

Stanley Black & Decker
Leefisher91, CC BY-SA 4.0

In its own words

“We’re calling upon makers, creators and bold thinkers to participate in the Stanley Black & Decker Open Innovation Sprint.”

“It may take up to 3 months to review submissions and respond.”

What you agree to by sending something

“Acceptance of a submission does not imply we’ll use your idea or that you’ll receive any compensation.”

What it says it looks for

“If your submission is chosen, it has the potential to become commercialized under one or more of our iconic brands – DEWALT, MAC TOOLS, BLACK+DECKER, CRAFSTMAN, STANLEY Security, STANLEY Healthcare, to name a few.”

What it has bought from outside

  1. 2017

    Craftsman from Sears Holdings $900 million

    “On January 5, 2017, Stanley Black & Decker announced its intent to acquire the Craftsman brand in a deal with a total value of $900 million (with an up-front payment of $525 million, and a payment of $250 million after three years).” en.wikipedia.org

  2. 2021

    MTD Products (outdoor power equipment) from MTD Products

    “In addition, Stanley Black & Decker had the option to acquire the remaining 80% of MTD starting July 1, 2021, [ 4 ] which it did on August 17, 2021.” en.wikipedia.org

Other companies that take an invention or product idea

All of them, open doors first